Enigma Marketing Agency 
Bern, Switzerland

(Apr 2022 - Present)

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Balancing diverse client needs with creative marketing approaches, I develop and implement tailored marketing and communication strategies. I create compelling sales pitches and lead workshops to empower clients. I also spearhead social media and retail projects, train new team members, and manage multiple projects to ensure alignment with client goals.

Calzedonia - Zürich, Switzerland

(Nov 2020 - Nov 2021)

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Tasked with managing six retail locations and over 30 team members, I created comprehensive training manuals and strategic plans tailored to the Swiss market. I led the design of customized store layouts, recruited and trained staff, and optimized inventory management. These initiatives not only streamlined operations but also directly increased sales.

Picstars - Zurich, Switzerland​

(Feb 2020  - Jul 2020)

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Tasked with enhancing campaign performance and client satisfaction, I designed and managed multiple marketing campaigns, tailored to specific client goals. I developed compelling client pitches, provided ongoing support to influencers, and closely analyzed KPIs and trends to optimize campaign strategies. This data-driven approach led to more effective targeting and improved campaign outcomes.

Broche Ballet - Denver, Colorado USA​

(May 2018 - Feb 2020)

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Faced with the challenge of increasing brand visibility, I implemented strategic marketing initiatives that tripled the customer base within a year. I developed a robust social media strategy which gained over 10k followers, opened new locations, and managed CRM systems. My efforts resulted in a notable increase in social media engagement and customer loyalty.

Banana Republic - Denver, Colorado USA​

(Jan 2015 - Dec 2019)

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Quickly rising to a leadership position, I set and broke sales records, trained new team members, and initiated district-wide best practices for customer engagement. I also revamped store layouts to improve product visibility and customer flow, contributing to higher sales conversion rates.